Every year, National Truck Driver Appreciation Week is meant to recognize the men and women behind the wheel who move over 80% of America’s goods. In 2025, it took place from September 14 to September 20.
Reality on the road: Many truckers say that, even during this special week, it’s tough to actually take part in barbecues or giveaways when they’re rolling hard to make delivery times.
- Some events happen far from where drivers are out working.
- Thanks and shoutouts on social media are common, but many wonder if that really shows true appreciation.
- Drivers remember being called “heroes” during the COVID pandemic but also recall being denied basics like restroom access.
Company spotlight: Chicago-based HMD Trucking tries to show appreciation all year, not just during one week. Company founder Henry Malukas started as a truck driver himself and built the company’s culture around respect and support for drivers.
- HMD says their focus is on good pay, new equipment, benefits, looking out for drivers’ home time, and regular recognition—not just barbecues once a year.
- Drivers get bonuses, solid home time options especially for regional positions, and monthly “All-Star Driver” awards and giveaways.
- One driver said, "I’ve been with HMD for about three years now, and it’s been great. Best company I’ve ever been with."
Why it matters: A week of thanks feels nice, but many drivers want real respect and support year-round.
For a lot of truckers, true appreciation is steady pay, family time, and being listened to—every week, not just during one.